Created graphics for Uber and Visa commercial featuring Kaley Cuoco.
Uber and Visa Introduce ‘Local Offers’ Program to Help Merchants Tap Into Local Spend Opportunities.
When you enroll and spend at local businesses in San Francisco and Los Angeles with your Visa credit card you can earn discounted Uber rides! But don’t just take our word for it. Let Kaley Cuoco show you how easy it is.
This was a super fun project to work on with a great team. We were tasked with creating a visual explanation of a new Visa product, the Visa Commerce Network.
We came up with our high level concepts and worked them into several script drafts. Once the script was locked, I created all apps and graphics to be used throughout as well as all the fictitious branding, signage, packaging, etc. seen in the commercial (check out that Scarlet Air banner!) Along with Designer duties I assisted with some of the Producer duties as well: Selecting Actors, VO Actors, Locations and Music. Lastly, I worked with Audio Engineers on the final mix and mastering of the product.
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Visa Commerce Network walks you through three distinct customer journeys as they receive an offer, enroll, and earn a reward.
Videos conceptualized, directed, shot, and edited by Robert True.
YouTube videos conceptualized, directed, shot, and edited by Robert True.
Designed UI/UX, iconography and imagery for Visa Local Offers within Uber app.
Visa Local Offers with Uber, a rewards program to Uber riders with an eligible U.S.-issued Visa card on file in the Uber app, is now available to riders across the U.S. Once enrolled in Visa Local Offers, riders can receive Uber credits that can be applied towards future Uber rides.
Riders can simply use the same Visa card on file with Uber to shop or dine at over 5,000 featured merchants. After qualifying purchases, credits automatically add up in the Uber app, and riders can then choose to redeem their Uber credits on their next ride or save them for later.
OVERVIEW
UI/UX for Visa Direct product pages.
Software used: Photoshop, Illustrator, and Sketch.
DETAILS
Company: Visa
Site: visa.com
Role: Designer, Illustrator, Art Director, and Developer
OVERVIEW
I worked at Minted for 5 years. I helped shape their production department workflow and led the integration of Scene7 into their online customizer tool. Along with these data and developer-driven tasks I also served as part of their design team. I created homepage banners and marketing emails to product detail images and contest templates.
Software used: Adobe Illustrator, InDesign Photoshop, and Scene7.
DETAILS
Company: Minted
Site: minted.com
Role: Designer, Illustrator, Art Director, and Developer
Our awesome business cards made it into the Knot! They really are such an awesome time saver idea for brides.
The editor had the fun idea of making up a card for Annie Banks, à la Father of the Bride. Isn’t that adorable? They featured Beautifully Penned by Waui Design.
User Interface and User Design for General Assembly UI / UX Design course
Various Swag for Visa, Uber and TrialPay.
Uber Visa Olympic Email Campaign
"Thom Kitten in: Daydream Adventures" is a children's book that I wrote and illustrated.
"Hello there! My name is Thom Kitten. You might see me lying here and think that I'm just a lazy cat, napping the afternoon away. However, I'm actually on a daydream adventure. What's a daydream, you ask? Come on, let me show you!"
Join Thom and his friends on a whimsical adventure that will fill your child's heart with imagination and joy! This book teaches your child how much they can explore just within the world of their own mind! Colorful, entertaining and educational - this book is sure to please any little boy or girl. Recommended reading level: PreSchool-Grade 2.
"Feeding Time" is an art print of a sad kitty I design for minted.com. Available for purchase here in various sizes.
Waui Design (pronounced Wow-E) is a fun and delightful world of colorful characters created by Robert True in Santa Cruz, California. The brand mission is "bringing a little fun and happiness to every day." I created various characters inspired by my son’s courage and strength and the use of happiness, laughter, and childlike innocence to live his life with Autism. These characters were part of a children’s clothing brand and books.
Software used: Adobe Illustrator, InDesign, Photoshop, and Dreamweaver.
Company: Waui Design
Project: Character Creation and Illustration, E-Commerce and Marketing
Role: Art Director, Designer, Illustrator, and Developer
Some Photography work from over the past year or so.
Shot with Canon t6i and various lens
Danielle Kinoshita Guiltless Pleasure EP
Written, Performed by Danielle Kinoshita
Produced, Recorded, Mixed, Mastered, and Cover Art by Robert True.
All songs written and produced by True Knocks. © 2017 True Knocks and Danielle Kinoshita. All Rights Reserved.
Available for purchase here on iTunes and for streaming on Spotify, etc
Debut Album 真のノック I did under the name True Knocks.
Written, Performed, Produced, Recorded, Mixed, Mastered, and Cover Art by Robert True.
All songs written and produced by True Knocks. © 2014 True Knocks. All Rights Reserved.
Available for purchase here on iTunes and for streaming on Spotify, etc
When Morning Comes Too Soon EP I did under the name True Knocks.
Written, Performed, Produced, Recorded, Mixed, Mastered, and Cover Art by Robert True.
All songs written and produced by True Knocks. © 2016 True Knocks. All Rights Reserved.
Available for purchase here on iTunes and for streaming on Spotify, etc
